The website builder market has experienced significant growth in recent years, driven by the increasing demand for easy-to-use and customizable online platforms. This trend is expected to continue in 2024, with the global market size projected to expand at a compound annual growth rate (CAGR) of 7.52%. The market is dominated by several key players, each offering unique features and functionalities that cater to various needs of users.
Biggest Website Builder Companies
- Revenue: $7.06 Billion
- Description: Shopify is one of the most popular e-commerce website builders, known for its robust features and seamless integration with various third-party apps. It offers a wide range of templates, customizable storefronts, and advanced analytics tools to help businesses manage their online stores efficiently.
- Revenue: $1.56 Billion
- Description: Wix is another prominent player in the market, recognized for its user-friendly interface and extensive template library. It provides a drag-and-drop editor that allows users to create professional-looking websites without requiring extensive coding knowledge. Wix also offers a range of e-commerce tools and SEO features to enhance online visibility.
- Revenue: $1.01 Billion
- Description: Squarespace is known for its sleek and modern templates, making it a favorite among bloggers and creative professionals. It offers a range of features including e-commerce tools, SEO optimization, and advanced analytics. Squarespace is particularly popular for its ease of use and high-quality design options.
- Revenue: $128 Million
- Description: Webflow is a versatile website builder that combines the flexibility of a CMS with the ease of use of a drag-and-drop editor. It offers advanced design tools, responsive layouts, and robust e-commerce features, making it a popular choice for both personal and professional projects.
- Description: Duda is known for its enterprise-focused features, making it a popular choice for web design agencies and larger businesses. It offers a robust editor, powerful analytics, and unlimited storage and data transfers, catering to the needs of complex websites and large-scale projects.
- Description: Mixo is an AI-driven website builder that generates websites in seconds using a brief description of the user's idea. It offers stunning landing pages, integrated subscriber management tools, and the ability to export subscribers into marketing platforms. Mixo.io is ideal for entrepreneurs and small businesses looking to quickly establish an online presence.
- Description: Durable is another AI-powered website builder that generates websites from scratch in a matter of seconds. It includes beautiful page layouts, visual assets, and optimized marketing copy. Durable also offers AI marketing tools for generating blog posts, ads, social posts, and emails, making it a comprehensive solution for businesses looking to streamline their online marketing efforts.
- Description: 10web is a versatile platform that offers a range of tools for building and managing websites. It includes features like website builders, SEO optimization, and e-commerce solutions, making it a one-stop-shop for users who need a variety of services to manage their online presence.
- Description: Webnode is a user-friendly website builder that offers a drag-and-drop editor and a variety of templates. It is particularly popular for its ease of use and affordability, making it a great option for small businesses and individuals looking to create a professional-looking website without breaking the bank.
- Description: Memberful is a platform designed specifically for creating membership-based websites. It offers tools for managing subscriptions, creating exclusive content, and engaging with members. Memberful.com is ideal for creators and businesses looking to monetize their content through memberships.
- Description: Beehiiv is a community-building newsletter platform that allows users to create and manage online communities. It offers features like discussion forums, event planning tools, and membership management, making it a great option for businesses and organizations looking to build and engage with their audience.
- Description: Ghost.org is a simple, open-source platform designed specifically for bloggers and writers. It offers a clean and minimalistic design, making it ideal for those who want to focus on writing without the distractions of a complex website builder.
- Description: SEO.ai is an AI-driven SEO tool that helps users optimize their websites for search engines. It offers features like keyword research, content optimization, and backlink analysis, making it a valuable addition to any website builder.
- Description: Builder.ai is an AI-powered platform that allows users to create custom apps and websites using a visual interface. It offers a range of templates and customization options, making it a great option for businesses and developers looking to create complex applications.
- Description: WordPress is an open-source CMS that offers a wide range of customization options and plugins. It is particularly popular among developers and businesses looking to create complex websites with advanced functionalities. It is vulnerable to security but it does have many developers.
- Description: Buymeacoffee is a platform designed specifically for creators to monetize their content through tips and donations. It offers features like customizable buttons, analytics, and community engagement tools, making it a great option for artists, writers, and other creatives.
- Description: Patreon is a membership platform that allows creators to earn money from their fans and supporters. It offers features like customizable membership tiers, analytics, and community engagement tools, making it a popular choice for artists, writers, and other creatives.
- Description: Substack is a platform designed specifically for writers and journalists to create and monetize newsletters. It offers features like customizable templates, analytics, and subscription management tools, making it a great option for those looking to build a loyal readership.
Core Web Vitals and Website Performance
Core Web Vitals (CWV) are a set of metrics that measure real-world user experience for loading performance, interactivity, and visual stability of the page. These metrics are crucial for ensuring a good user experience and are increasingly being used by search engines like Google to evaluate website performance. The average CWV score for desktop sites is 53%, while for mobile sites it is 41%. Some of the top website builders have impressive CWV scores, with Squarespace leading the way at 63% for desktop and 53% for mobile.
Market Trends and Industry Forecast
The global website builder market is expected to continue growing at a steady pace, driven by the increasing demand for easy-to-use and customizable online platforms. The market size was valued at USD 1767.62 million in 2021 and is projected to expand at a CAGR of 6.66% during the forecast period of 2024-2031. This growth is attributed to the rising need for digital transformation and the increasing adoption of e-commerce solutions.
Best Website Builders of 2024
Several website builders have emerged as top contenders in the market, each offering unique features and functionalities. Wix stands out as the best website builder overall, known for its overall performance, ease of use, and affordability. It offers a range of templates, drag-and-drop media, and robust e-commerce tools, making it a versatile option for both personal and professional projects. Other notable mentions include Hostinger Website Builder, Squarespace, Bluehost Website Builder, and Duda Website Builder, each excelling in specific areas such as marketing integration, blogging, WordPress-related services, and enterprise-focused features.
The website builder market is a dynamic and rapidly evolving industry, driven by technological advancements and changing user needs. The biggest players in the market offer a range of features and functionalities that cater to various needs of users, from e-commerce solutions to AI-driven website generation. As the market continues to grow, it is essential for businesses and individuals to choose a website builder that aligns with their specific requirements, ensuring a seamless and efficient online presence.